Frequently Asked Questions for Vendors

  FAQs for Vendors Interested In Showcasing Their Brand With General Collective

When is the next General Collective event?

• Check the What's On page for our event line-up.

How do I take part in a General Collective event?

• To participate in a General Collective event, vendors must apply for each specific event they’re interested in. Applications open 3 weeks to a few months in advance of each event.

  Here’s how to get started:

  • Create a vendor profile on the General Collective vendor portal here.
  • Once your profile is set up, apply for the specific event you’d like to take part in.
  • As applications open for each event we email vendors who have created a profile and have opted in to receive emails. Notification of applications opening and new events is also published on our social platforms.

• Signing up on the portal does not automatically register your interest for every event.
• A separate application must be submitted for each event.
• Vendor applications are carefully reviewed, and all applicants will be notified of the outcome once the application period closes. 

What is General Collective, and what type of products are showcased?

• General Collective showcases talent from New Zealand's creative community through in-person events, markets, and social channels.
• General Collective welcomes vendors who design, make, create, curate and assemble high-quality homeware, artwork, jewellery, skincare, food, fashion, and more.
• General Collective is not a platform for businesses who purely import and re-sell products. We're looking for products belonging to a brand, brands that can share an inspiring story. 

• Showcasing your brand at a General Collective event offers several advantages (Showcase your brand with General Collective), including:
  • Boosting awareness of your brand.
  • Connecting with a wider audience and growing your customer/fan base.
  • Gaining valuable feedback and ideas for your brand.
  • Attracting potential retailers looking for wholesale opportunities.
  • Generating sales.
  • Exposure and/or promotion through popular social media channels & a large email list.
  • Having your brand listed on the General Collective online customer portal, specific to the event booked.
  • Building in-person relationships with visitors at market day events.
  • Connecting with a community of like-minded creatives through a dedicated vendor support group.

How does General Collective select brands to showcase?

• We review each application carefully to ensure a balance of high-quality products and brands.
• When assessing applications, we consider:
• The product offering.
• Your story and passion for what you do.
• How you believe you can contribute to General Collective events, and make a difference.
• The product offering.
• The fit of your brand with our audience (please refer to our customer demographics).
• The quality of professional product photography - this is your chance to really sell your brand and products visually.  
• Your plan for creating an outstanding product display.
• For competitive categories like jewellery, soap, & candles, we look for what sets your business apart from the rest.

• Due to the popularity of General Collective markets, we often receive more applications than we have physical space for. While we strive to showcase a diverse range of vendors, not everyone who applies can be accepted. It's essential to make your application shine for the best chance of being selected.

• You can find detailed information on showcasing your brand with General Collective here.
• Access the vendor portal for the online application for each event. 

• Stall pricing starts from $150 + GST and varies based on the type of event and location.
• For specific information about stall pricing, stall sizes, and any additional costs and options, refer to the individual application for each event on our vendor portal.

• General Collective primarily showcases New Zealand-based talent and small businesses. 
• There is no restriction on geographic location within New Zealand and we regularly welcome vendors from across both north and south islands.
• Overseas applicants will be reviewed on a case-by-case basis.
• Please include your location information in your application.

What is your cancellation policy?

• The cancellation policy is outlined in our Terms & Conditions, found here.

How can I contact General Collective if I have additional questions?

• For further inquiries or assistance, you may contact Sarah or Rose here.