General Collective Lifestyle & Design Market | Sunday 25 May & Sunday 16 November 2025 | Auckland Showgrounds, Auckland

Home of the hippest in-person markets around

A mecca for high-end, design-focused, and hand-crafted products that excite and delight.

Thoughtfully curated to provide an enjoyable and stylish shopping experience at one of our vibrant events.

Discover talented creatives and treat yourself to covetable items created with care.

We're more than a market - we're a collective experience.

Next Market

Vendor Line-UP + map

Walk through the virtual aisles of our 2024 Christmas markets. Explore hundreds of curated New Zealand brands showcased at our events, from debut stalls to fan favourites, and artisan foodies.

Connect directly with vendors through our online portal. Discover inspiring creativity, explore exciting debut brands, and click through to connect with those that you visited at the event or that catch your eye.

explore the vendor line-up & online map

see for yourself

Come and try, taste, touch and delight in the gorgeous, unique products our vendors offer. 

Grab a coffee, browse our stalls, check out our activities for kids. It's a day-out not to be missed. 

The only disappointment you'll feel is waiting for the next market to roll around...

2025 event line up

our story

Why we love to showcase creative talent and how it began.

More info

Dec 4, 2024

Ponsonby Christmas Market Day: Festive Shopping and Local Delights

Celebrate the festive season at the Ponsonby Christmas Market Day! On Saturday 7th December the entire stretch of Ponsonby Road comes alive with retailers opening onto the street, offering exclusive market day specials perfect for your Christmas shopping, and a General Collective market showcase featuring New Zealand-made and designed treasures. Read more...

Nov 23, 2024

A Farewell to Love Winter: Celebrating Our Final Christmas Market in the Sapphire Room with a General Collective Favourite

As we celebrate the festive season, our Christmas market in the Sapphire Room at Ponsonby Central takes on special significance. This will be the last Christmas market we hold within the Sapphire Room after 9 wonderful years in this space. We’re excited to host an incredible lineup of talented vendors, while also preparing to say farewell to one of General Collective’s long-time favourites: Love Winter.  Read more...
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